
VP, Group Account Director - Market Access Marketing
1w1 week agoPrecision AQ
US · Full-time · $133,000 – $187,000
About this role
Precision AQ, the leading payer marketing agency, supports global pharmaceutical and life sciences clients in achieving commercial excellence. The VP, Group Account Director acts as the business lead for the agency team, responsible for all facets of assigned client business. This role carries out the client’s vision and ensures proper alignment of resources to deliver great work and client satisfaction.
Day-to-day involves possessing an in-depth understanding of client business issues, industry, competitors, and brands while staying attuned to evolving client needs. Communicate effectively and credibly with senior and executive clients. Passionately defend, grow, and manage key accounts while coauthoring groundbreaking marketing communication plans.
Lead by coaching the account team through all stages of development to ensure work meets client expectations, stays on brand, and aligns with marketing strategy. Actively drive day-to-day development of account and department teams, providing inspiring training and career road maps. Allocate resources effectively, balancing client needs with profitability, and model desired behaviors.
Manage business aspects by creating thought-provoking scopes of work and identifying organic growth opportunities. Partner with strategy to form insights into category, competitive environment, brand health, and customer. Oversee financial health of accounts, including growth, profitability, forecasts, and contract compliance to maximize ROI.
Join a growing agency focused on market access marketing, building strong senior client relationships and proposing groundbreaking solutions. Integrate seamlessly with peers to foster collaboration and innovation. Resolve conflicts quickly to maintain a solid operational foundation.
Requirements
- In-depth understanding of client business issues, industry, competitors, and brands
- Constant attunement to evolving client needs in payer marketing
- Credibility and effective communication with senior and executive clients
- Expertise in defending and growing key accounts in pharmaceutical marketing
- Ability to coauthor strategically sound and imaginative marketing plans
- Strong leadership in coaching teams and driving professional development
- Keen sense of financial implications and profitability management
- Experience partnering with strategy for category and customer insights
Responsibilities
- Act as business lead for agency team and manage all facets of assigned client business
- Possess in-depth understanding of client business issues, industry, competitors, and brands
- Communicate effectively and credibly with senior and executive clients
- Passionately defend, grow, and manage key accounts
- Coauthor and present groundbreaking marketing communication plans
- Coach account team to ensure work meets client expectations and aligns with brand strategy
- Manage financial health of accounts including growth, profitability, and forecasts
- Build strong senior client relationships and propose groundbreaking solutions
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