Communications Planner

1w1 week ago

Publicis Groupe

PL · Full-time · PLN 80,000 – PLN 140,000

About this role

Starcom is a global media agency part of Publicis Groupe, one of the world's largest advertising holdings. We create brand experience platforms based on consumer knowledge of brands, media, and technologies. In Poland, Starcom employs over 300 experts in performance marketing, analytics, data management, content marketing, and business transformation.

As Communications Planner, handle direct client contact and plan, purchase campaigns in online and offline media. Monitor, optimize, and settle campaign progress while conducting analyses and creating reports. Analyze target groups, market trends, prepare competitor analysis presentations, evaluate media offers.

Participate in media strategy creation and collaborate with advertising agencies and media partners. Work in a friendly, casual atmosphere in a cohesive team full of positive energy. Enjoy great diversity of tasks and freedom in action.

Gain professional development in a large international organization focused on data and technology. Benefit from hybrid work flexibility, medical care, Nais platform, language learning, Marcel trainings, Work Your World for 6 weeks remote annually, and Home Swap Home access.

Requirements

1-2 years experience in a media house
Experience in planning and purchasing digital campaigns
General knowledge of all digital channels and trends in Internet communication
Knowledge of offline media not necessary but additional asset
Experience in creating media strategies welcome
Likes counting and analyzing data; Excel holds no secrets
Higher education
Experience working with clients

Responsibilities

Maintain direct contact with the client
Plan and purchase advertising campaigns in online and offline media
Monitor, optimize, and settle campaign progress
Conduct analyses and create reports
Analyze target groups and market trends
Prepare full presentations of competitor analyses
Evaluate media offers
Participate in creating media strategies
Collaborate with advertising agency and media partners

Benefits

Professional development in large international organization in data and technology
Diversity of tasks and freedom in action
Attractive non-salary benefits: medical care, Nais platform, 'wczasy pod gruszą', language learning platform, Marcel trainings
Hybrid work model flexibility
Learn two foreign languages via dedicated platform for you and chosen person
Work Your World: work from anywhere 6 weeks/year, Home Swap Home platform
Friendly casual atmosphere in cohesive positive-energy team