Media Planner

1w1 week ago

Mediabrands

Montréal, CA · Full-time · C$60,000 – C$90,000

About this role

The media planner role manages media planning by preparing and presenting media plans, proposals, and analyses. This position works within an integrated media planning team to ensure recommendations are based on insights and experience for flawless media executions.

Day-to-day involves preparing integrated media plans that meet client objectives and exceed briefs, monitoring plan execution, and evaluating campaign performance. Responsibilities include presenting media opportunities, trends, and client-relevant issues while overseeing budget management and financial reporting.

Join Media Experts, collaborating with iconic Canadian brands like Bell Canada, Honda, Netflix, and others. The agency offers integrated media solutions with a panoramic view of the evolving landscape, backed by innovative approaches and cutting-edge technologies since 1981.

Grow in a culture of kindness and commitment to partners and collaborators. Develop proactive knowledge of the media ecosystem, build client and partner relationships, and excel in a media career through continuous learning and curiosity.

Requirements

Entry-level to associate experience in media planning
Education or professional experience in marketing and/or advertising (asset)
Experience in an integrated advertising agency (asset)
Strong motivation to develop and excel in a media career
Client-oriented with curiosity and willingness for continuous learning
Knowledge of media research tools (e.g., Clear Decisions, Vividata, Nielsen) and media tools (e.g., Prisma) (asset)
Excellent written and oral communication skills
Strong organizational skills with attention to detail and accuracy; proficiency in Microsoft Office suite (Word, Excel, PowerPoint)

Responsibilities

Prepare, write, and present integrated media plans, proposals, and analyses meeting client objectives and exceeding the brief
Monitor the media plan and regularly evaluate campaign performance
Prepare and present evaluations of media opportunities, trends, and relevant client issues
Establish and maintain solid client relationships and respectful partner relationships with accountability, reliability, and resourcefulness
Initiate and coordinate the media buying process to deliver exceptional results
Supervise administration and updating of the media plan
Ensure accuracy and timeliness of client financial reports and budget control reports (BCR)
Manage client budgets effectively and ensure compliance

Benefits

Collaborate closely with Canada's most iconic brands including Bell Canada, Honda, Netflix, Interac
Pioneering media agency since 1981 with innovative approaches and cutting-edge technologies
Culture of kindness and commitment to partners and collaborators
Guide clients to success in today's and tomorrow's Canada